Webinar Three Big Disastrous Assumptions Behind Every MRP Schedule

Three Big Disastrous Assumptions Behind Every MRP Schedule

Catalog: Webinar
Short name: Three Big Disastrous Assumptions Behind Every MRP Schedule

Description

Material Requirements Planning (MRP) has been the backbone of supply chain planning for decades—but in today’s volatile, uncertain, complex, and ambiguous (VUCA) environment, its foundational assumptions are increasingly at odds with reality.

In this thought-provoking session, industry experts Carol Ptak and Chad Smith unpack the three core assumptions behind every MRP schedule—and why they no longer hold true. From the false certainty of demand forecasts to the illusion of stable lead times and perfect execution, these assumptions create the conditions for chronic shortages, excess inventory, and costly expediting.

Using real-world examples and practical insights, the speakers will explore how these flawed assumptions amplify variability, distort signals across the supply chain, and fuel the bullwhip effect. More importantly, they’ll introduce a modern, demand-driven approach to planning—focused on flow, decoupling, and resilience—to help organizations better navigate disruption and improve performance.

Attendees will leave with a clearer understanding of why traditional planning methods fall short—and what to do instead to build more adaptive, responsive, and resilient supply chains.

Activity

Three Big Disastrous Assumptions Behind Every MRP Schedule

Video Video
1
Content Type
Webinars
Author
Carol Ptak, Partner, Demand Drive Institute; Chad Smith, Co-Founder/Partner, Demand Drive Institute
Author Bio

Carol: Carol Ptak is currently a partner with the Demand Driven Institute (www.demanddriveninstitute.com) and was most recently at Pacific Lutheran University as Visiting Professor and Distinguished Executive in Residence. Previously, she was vice president and global industry executive for manufacturing and distribution industries at PeopleSoft where she developed the concept of demand driven manufacturing (DDM). Ms. Ptak spent four years at IBM Corporation culminating in the position of global SMB segment executive.

A leading authority in the use of ERP and Supply Chain tools to drive improved bottom line performance, Ms. Ptak's expertise is well grounded in four decades of practical experience as a successful practitioner, consultant and educator in manufacturing operations. Her pragmatic approach to complex issues and dynamic presentation style has her in high demand worldwide on the subject of how to leverage these tools and achieve sustainable success.

She holds an MBA from Rochester Institute of Technology and completed the EMPO program at Stanford University. Ms. Ptak is a frequent educator at the university level and presents at many key technical conferences around the world including South Africa, France, Israel, Australia, Ireland, the Netherlands and eleven APICS International conferences. In addition to her collaborative works with Chad Smith, she is the author and coauthor of the books MRP and Beyond (Irwin Professional, 1996), ERP, Tools, Techniques and Applications for Integrating the Supply Chain (Ptak and Schragenheim, CRC Press, 1999), Necessary but not Sufficient (Goldratt, Schragenheim, Ptak, North River Press, 2005) and Theory H.O.W. – How Organizations Could Work (Ptak and Cavallaro, Specialty Publishing Company, 2006)

Ms. Ptak is certified through APICS/ASCM at the fellow level (CFPIM) and was certified in Integrated Resource Management (CIRM) with the first group internationally. Ms. Ptak was the President and CEO of APICS, The Educational Society for Resource Management for the year 2000. Prior to her election as APICS President, she served on the Society in a variety of positions.

Chad: Chad Smith is Co-founder and Partner at the Demand Driven Institute (DDI), the global authority in Demand Driven education, training, certification, and compliance. Chad is the co-author of the seven books on planning and supply chain management including the third and fourth editions of Orlicky’s Material Requirements Planning (Ptak and Smith, McGraw-Hill, 2011 & 2023), Demand Driven Material Requirements Planning V3 (Ptak and Smith, Industrial Press, 2019), and Adaptive Sales and Operations Planning (Ptak and Smith, Demand Driven Press, 2022).
Before DDI, Chad Co-founded Constraints Management Group (CMG) in 1997, a services and technology company specializing in demand driven manufacturing, materials and project management systems for mid-range and large manufacturers. He served as Managing Partner of CMG from 1998 to 2015. Clients, past and present, include Unilever, LeTourneau Technologies, Boeing, Intel, Erickson Air-Crane, Siemens, IBM, The Charles Machine Works (Ditch Witch) and Oregon Freeze Dry. Chad is also a certified expert in all disciplines of the Theory of Constraints studying directly under the tutelage of the late Dr. Eli Goldratt.
Chad makes his home in Wenatchee, WA with his wife Sarah and two daughters Sophia and Lily.

Member Content
Yes
ASCM Resource Center Content
No
Instructor Development Program
No
Supply Chain Knowledge Center Content
No
Duration In Seconds
2954

Tags

Demand Planning and Management Material Requirement Planning (MRP) Planning Planning Procurement and Sourcing Resilience